Press Office: Volunteers Needed

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Press Office: Volunteers Needed

Postby Duke » Fri Mar 05, 2010 7:32 pm

I have set up a Press Office for the party.

We have seen recently how effective having statements published can be, so in order to speed up and streamline this process, I am asking for volunteers to help run this office. It is clear that the role of "press officer" cannot be filled by any one person and while any public appearances etc. should be handled by the party leader or election candidates, they do not have the time to do the day-to-day work of writing press releases (we've seen how rarely we have blog posts) or always be available to rapidly respond to events as they break (such as the amendment 120A story). Similarly, I cannot run this office alone, I have commitments to PPI as well as my own life to maintain. This is why we need volunteers to act as press officers.

How the office will work.
The office is based around the email address press@pirateparty.org.uk and the wiki page linked above.

  • If anyone reads a story or comes across something that they think needs a response they should email it to that address or add it to the wiki's discussion page stating roughly what sort of thing needs saying and how urgently.
  • Anyone interested in helping out can regularly check that page and the email and when a story is raised that they are able to write a statement on they create a draft using a separate page of the wiki, a forum thread or a third-party site like PiratePad and link that next to the request. It would also be helpful if some quotes could be extracted from our party leader or (potential) candidates.
  • The press officers (yes, more than one; ideally a team of half-a-dozen or more) can then help with it to whatever extent they can (tidying up corners, adding references, checking spelling) - acting as 'editors'. Once two or three people have looked over it and are happy, it can then be moved to the "ready for publication" section.
  • Once it is approved by a relevant authority it can be published on the blog (or, ideally, a separate section of the main site for "Press releases" if possible) and submitted to any and all newspapers, blogs, news websites etc. Once stories are here they can be taken to be official statements of the party.

What help is needed
What we need is a group of volunteer press officers who can act be added to the press@ address and work together to write and edit the stories. While I know that most of us don't have the experience or training to do something like this alone, by working together we should be able to come up with a good statement that is technically, legally, factually and grammatically accurate. We also need ordinary members to point relevant stories to us and (ideally) start drafting a statement.

The press officers could also go around the various websites and would have the authority to post comments on existing articles correcting errors, adding the party's views, linking to the site and generally getting involved with mini-debates as a party representative, not just a member. Obviously they would need to make sure they were thoroughly familiar with our manifesto (or the draft one, for now) and make sure they do not issue contradictory statements.

It would also be helpful if people could start filling out the section of the wiki for press contacts with the email addresses and websites where we could submit stories for publication (such as a BBC contact, the slashdot submission page, or a newspaper's politics/technology email address).

If you are interested in joining the press team either add yourself to the list on the wiki, post something in this forum or talk to me directly (or, ideally, do all of those).

Any thoughts would be greatly appreciated, as always.

Disclaimer: I have suggested this repeatedly to the exec and haven't heard much in response. As some of you may be aware I decided to bypass them on Wednesday and published a statement personally that ended up being quoted by the BBC and after gaining the support of several other members I have decided to take this further.

To the exec: If you think I am doing the right thing, I would like: a) the ability to send and receive emails from the press@ address and ideally add others to it, b) a section of the main website where press statements can be published (ideally separate from the blog but using a similar system) and a general press page where they can be collated/linked and were some standard statements about the party and leadership could be kept (maybe something like this), c) confirmation that this office will be official, in this thread or elsewhere; feel free to remove the various disclaimers.
Last edited by Duke on Fri Mar 05, 2010 8:40 pm, edited 3 times in total.
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Re: Press Office: Volunteers Needed [[quasi-official]]

Postby PeterBrett » Fri Mar 05, 2010 7:34 pm

All good stuff. Good press contacts are going to be crucial when campaigning, and your proposal makes good sense.
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Re: Press Office: Volunteers Needed [[quasi-official]]

Postby MC » Fri Mar 05, 2010 7:41 pm

I volunteer.
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Re: Press Office: Volunteers Needed [[quasi-official]]

Postby epriezka » Fri Mar 05, 2010 7:49 pm

Great stuff. Hats off to Duke.

I'm volunteering to help and have added my name to the wiki already.

I'll be sure to let the press team know about anything received via 'press@pirateparty.org.uk' pending the team getting full visibility.

Notice to the current execs: don't get in the way of this. Duke's initiative is a response to a failure to delegate. Let Duke and the press team do the jobs that should have been delegated long ago, releasing execs to focus on the tasks the execs need to focus on.
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Re: Press Office: Volunteers Needed [[quasi-official]]

Postby WilliamFS » Fri Mar 05, 2010 8:20 pm

Excellent initiative Duke.

I urge you to:

- Put the label [[quasi-official]] at the beginning of the title, rather than the end, and do not apologise for it. Push forward with setting this up, ignore the exec. You are doing something positive. Members are free to express objections against you if they feel they should. If they do, we will have to work towards mantaining consensus and unity around this important initiative. But for as long as members don't object to this initiative, I think you should assume you have their support and march on confidently. It is the exec's duty to approach you now about this if they want, not yours to crave for their rare attention. Try to set up processes that are as much as possible not dependent on particular individuals, try to rely mostly on contributions of whoever is available to contribute at any particular time.

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Re: Press Office: Volunteers Needed [[quasi-official]]

Postby JohnB » Fri Mar 05, 2010 8:29 pm

epriezka wrote:Notice to the current execs: don't get in the way of this. Duke's initiative is a response to a failure to delegate. Let Duke and the press team do the jobs that should have been delegated long ago, releasing execs to focus on the tasks the execs need to focus on.


Have forwarded the relevant recent threads to the exec mail-group with the recommendation they may wish to look at these, and with my view of it. Which wasn't much different to the paragraph above.

There should also be (I'm informed) various badly needed votes (candidate ratification and manifesto are my main concern) going live this evening. So I'm waiting/looking for those, as well.

Edit: I'm advised these should go live, and email notifications sent, sometime tomorrow (Saturday 6th March)
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Re: Press Office: Volunteers Needed [[quasi-official]]

Postby rancidpunk » Fri Mar 05, 2010 8:42 pm

I'll help.
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Re: Press Office: Volunteers Needed [[quasi-official]]

Postby samgower » Fri Mar 05, 2010 8:46 pm

Signed up.
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Re: Press Office: Volunteers Needed

Postby VJ » Fri Mar 05, 2010 9:10 pm

duke wrote:It would also be helpful if people could start filling out the section of the wiki for press contacts with the email addresses and websites where we could submit stories for publication (such as a BBC contact, the slashdot submission page, or a newspaper's politics/technology email address).

I have a copy of the 2010 Writers and Artists yearbook that has a lot of these in; I'll make a start on the wikipage using that right now. 8-)

Edit: For some reason I can't edit the wiki?? I log in, but only get the "View source" tab; not the edit one??
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Re: Press Office: Volunteers Needed

Postby Duke » Fri Mar 05, 2010 9:25 pm

Ah, I think pages other than the Drafts: and Workspace: sections may be restricted. I've used the workaround for the regional pages so that any logged in user can add to the press contacts section, I will look into getting a more reliable system soon.

Thank you for all your support, but please do feel free to add things (to the talk page for now); that's the point of the pages and the team.

It also occurs to me that the press office should also be responsible for writing official party responses to consultations etc.; once we start getting those I'll add an additional section.
Last edited by Duke on Fri Mar 05, 2010 9:33 pm, edited 1 time in total.
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Re: Press Office: Volunteers Needed

Postby epriezka » Fri Mar 05, 2010 9:33 pm

duke wrote:It also occurs to me that the press office should also be responsible for writing official party responses to consultations etc.; once we start getting those I'll add an additional section.


Expectation management: set your sights low with that. Responding to consultations can eat time but the real-world impact is likely to be nil. The best real justification for responding to a consultation would be to simultaneously try to turn the response into a media event in itself i.e. "Press Release: PPUK Blasts Ofcom Proposals in its Official Reponse to {such-and-such consultation}... In the response, PPUK highlights that {useful fact no.1} and {other quotable media point that nobody would pick out from the consultation response unless you do it for them}."
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Re: Press Office: Volunteers Needed

Postby cabalamat » Fri Mar 05, 2010 10:04 pm

This seems a good idea and I support it.
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Re: Press Office: Volunteers Needed

Postby scuzzmonkey » Fri Mar 05, 2010 10:18 pm

supported and will help out with anything that needs doing.
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Re: Press Office: Volunteers Needed

Postby Duke » Fri Mar 05, 2010 10:53 pm

scuzzmonkey wrote:supported and will help out with anything that needs doing.

Thanks; and I think what needs to be done is mostly covered in my first post. Basically I need people to keep adding to those pages. Words don't write themselves.
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Re: Press Office: Volunteers Needed

Postby VJ » Sat Mar 06, 2010 12:16 am

I've done a bunch tonight, I'll finish it off sometime over the weekend
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Re: Press Office: Volunteers Needed

Postby scuzzmonkey » Sat Mar 06, 2010 6:42 am

duke wrote:
scuzzmonkey wrote:supported and will help out with anything that needs doing.

Thanks; and I think what needs to be done is mostly covered in my first post. Basically I need people to keep adding to those pages. Words don't write themselves.


rgr, i'll mission out as much as I can handle when i get home from work later today.
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Re: Press Office: Volunteers Needed

Postby PeterBrett » Sat Mar 06, 2010 9:01 am

One thing we also need to do, ASAP, is to set up an opt-in mailing list for PPUK press releases that journalists can subscribe to. I'll get on to TomL about it.

Who does the press@pirateparty.org.uk e-mail address currently go to? Who should it go to?
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Re: Press Office: Volunteers Needed

Postby glambert » Sat Mar 06, 2010 10:20 am

Great idea for the press office, I'll be sure to forward anything I find onto the address.



cabalamat wrote:This seems a good idea and I support it.


Ah, you do exist afterall then?
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Re: Press Office: Volunteers Needed

Postby epriezka » Sat Mar 06, 2010 2:29 pm

glambert wrote:Great idea for the press office, I'll be sure to forward anything I find onto the address.

cabalamat wrote:This seems a good idea and I support it.


Ah, you do exist afterall then?


He's leading from the front as usual. :D
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Re: Press Office: Volunteers Needed

Postby Duke » Sun Mar 07, 2010 2:11 am

I think people haven't quite got the point of the discussion page there; the idea is that anyone posts things under the "Stories that need a response" section and then press officers (i.e. those of you who have volunteered) or anyone, really, move them to the "Stories being worked on" section and start writing something. I've put an example up there already. The discussion page isn't aimed to be a place to discuss things... (yes, I know how stupid that sounds) ... that should be done on a piratepad or wherever a draft is being written.
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